For a long time now, and particularly in the past few years, we've seen a lot of games shutting their Xbox servers and then becoming unplayable in the process - a scenario that the "Stop Killing Games" campaign is trying to prevent.
The campaign is specifically about addressing games that are "completely unplayable as soon as support from the publisher ends" - a scenario described as detrimental to customers and "making preservation effectively impossible".
"We are in favor of publishers ending support for a game whenever they choose. What we are asking for is that they implement an end-of-life plan to modify or patch the game so that it can run on customer systems with no further support from the company being necessary."
To do this, they've been trying to get signatures in a variety of places, including in the EU where the European Citizens' Initiative is highlighted as "the most powerful option at our disposal". They advise that if they can pass the signature threshold, there's a "very strong chance" that a new law could be passed by the European Commission.
"This is the most powerful option at our disposal, but it requires a massive number of signatures from citizens of EU countries in order to pass. If we can pass the signature threshold, there is a very strong chance that the European Commission will pass new law that will both protect consumer rights to retain video games that customers have purchased and advance preservation efforts massively."
Yesterday, the Stop Killing Games campaign did actually pass this milestone - one million signatures - and it's actually now just gone past 1.1 million of them, with the team advising that every signature still counts at this stage.
Meanwhile, in the UK, the petition has received 150,000 separate signatures, meaning that Parliament will consider the situation for a debate - although back in February, it was mentioned that they had no plans amend UK law on this.
Anyway, whatever ends up happening here, the level of support for this campaign is pretty crazy. They go into detail about what it aims to achieve on the official Stop Killing Games website, with the FAQ talking more about the situation and addressing questions such as whether it's "unrealistic" and potentially even damaging to developers.
We'll definitely be keeping a close eye on this - it could end up having a big impact on the future of online-only games.