Back in May, Microsoft outlined a plan to showcase what happens next in the world of Xbox every month with monthly moments called 'Xbox 20/20', but it has now decided to stop using that phrasing moving forward.
In an update on the Xbox Wire website, the team explained that it wanted to remain flexible with how it delivered news, and didn't want to imply that information would only be delivered through dedicated monthly shows:
"Xbox has a massive year ahead of us, as outlined below. After reassessing our programming for the rest of the year, we’ve decided to stop using the “Xbox 20/20” phrasing as it implied that we would be releasing information in one way only, through a dedicated monthly show.
We’ve got so much more to share with news about Xbox Series X, new games like Halo: Infinite, and cloud gaming via Xbox Game Pass. We’re going to share that news in a variety of ways. It may sometimes be a dedicated show, YouTube videos, partnering with others, or sharing the latest via Xbox Wire. We want to stay flexible with how we connect with you."
The company has been very active in releasing new information about the Xbox Series X outside of dedicated shows in recent weeks and months, so that's likely where a lot of this stems from. That said, we don't expect the digital events to end just yet - especially with the Xbox Series S reveal reportedly around the corner...
What do you make of this? Let us know your thoughts in the comments below.
[source news.xbox.com]
Comments 11
Good initiative...otherwise idiots will expect 20min gameplay footages every month.
Managing expectations is important so good to see they're responding to feedback. Looking forward to whenever the next info drop is, could be at any time!
This is a good idea, as they can stay more flexible this way.
Fire Greenberg.
One day one of these gaming companies is gonna figure out how to communicate effectively.
One day.
Probably part of the chicken game Microsoft is playing with Sony.
@roe
To be fair, Nintendo looked to have cracked it with the Direct format but has now decided to not bother anymore 😉
This is a good idea and probably inspired by Sony’s recent successes in mixing up ways of dropping info like the wired article etc.
@Menchi how they havent yet is beyond me.
@eggsbox Xbox has been dropping articles since the February Digitalfoundry Series X hardware and tech breakdown.
I really don't understand how all the gaming companies think randomly dropping snippets of information in 3 dozen places adds value to their communication. 8 years ago they all perfected bringing you information when you're wathching. Now they're all committing to scattering it to the winds of the internet in hopes people will find it. I'm not sure if I don't get gaming companies or if I just don't get the human race, at this point....
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