If you head over to the Xbox Insider Hub app on your Xbox console and then go to the "Activities" section, you'll find yourself being asked about various games you might have played recently - Keeper and DOOM: The Dark Ages are two examples that we're seeing right now.
Basically, they're just surveying people on what they think about these recent releases. That's nothing out of the ordinary, but what is a surprise is that a PlayStation 5 game is suddenly showing up in the list for some Xbox users.
That game is Ghost of Yotei, which released just over a month ago on PS5 alone. Here's the proof:
If you click into this survey, you appear to get exactly the same thing as you do with Keeper and DOOM: The Dark Ages - a series of around 15 questions spanning everything from difficulty to controls to accessibility features. It seems they're mostly trying to gauge how simple the game is to understand without the player becoming confused or frustrated.
Here's an example from Keeper (we're not seeing Ghost of Yotei ourselves here at Pure Xbox HQ):
In the case of Ghost of Yotei, it's quite interesting to see Xbox being so open about collecting feedback on a PlayStation first-party game, especially considering there are no signs of it coming to Xbox in the foreseeable future.
Sony's new first-party release is a great game though and Xbox is clearly trying to learn from it, so that makes good business sense to us! Perhaps we'll see even more examples like this in the future...