From the off, it seemed pretty clear that Bungie wasn't planning a free-to-play launch with Marathon - otherwise we'd have probably heard the term screamed from the rooftops by owner Sony. Instead, the team is delivering a premium product here - but not at the full $70 price tag you'd expect from AAA titles these days.
Here's that little bit of a clarification, posted out to social media this past weekend:
There you go, then, you can expect the ex-Halo developer to tell us all about its launch pricing plans for Marathon in summer 2025, ahead of the game's full launch this September. Taking a look at recent online-focused titles from Sony — such as Helldivers 2 and the ill-fated Concord — $40 seems like a price point the company likes to settle on.
Ultimately, we have just a few months to see what price point Sony and Bungie go for - and in the meantime, Marathon's closed Alpha arrives on Xbox later this month.