Microsoft has provided a little more insight into the "biggest launch in Xbox history" with the release of the Xbox Series X and Xbox Series S earlier this week, revealing some intriguing early statistics.
The most notable tidbit is that of everyone who purchased an Xbox Series X|S at launch, 70% of those users were either new or existing Xbox Game Pass members. Impressive stuff for the service!
- "More new consoles sold than any prior generation, with Xbox Series S adding the highest percentage of new players for any Xbox console at launch
- More games played, 3,594 in total, spanning four generations, setting a record for the most games ever played during an Xbox console launch
- Next gen means more ways to discover and play, 70 percent of Series X|S consoles are attached to new and existing Xbox Game Pass members"
In a message to fans, CVP of gaming experiences & platforms Liz Hamren highlighted that Microsoft is working "tirelessly with our partners around the world to bring as many new consoles to as many of you as possible over time", and also thanked early adopters for making the launch "the most successful debut in our history."
"Your early reaction and excitement for the next generation of Xbox has us feeling grateful and energized to continue building the future of gaming with you. On the behalf of Team Xbox: Thank you."
Which of these stats stands out most to you? Let us know down in the comments below.
[source news.xbox.com]
Comments 25
3,594 different games played is what jumps out at me. An incredible stat and a testament to the hard work Xbox put in to Backwards Compatiblity 😊
Hoping to repeat the glory days of X360 and a big exciting competition between consoles as the generation rolls on.
So basically the S sold more than the X? Ouch! just shows people are more interested in price rather than power.
It’s a great start and I contributed with series x and game pass ultimate.
Now keep the momentum going with console supply chain, added games in game pass and some top end AAA titles from all those nice studios you have.
It’s like most things if you lose momentum it’s hard to get back on that wave again.
@Kefka2589 @graysoncharles @UltimateOtaku91 you are all reading the stay wrong it. It says the S brought in the highest percentage of new players. That’s means most people purchasing the X already had MS accounts.
"The most notable tidbit is that of everyone who purchased an Xbox Series X|S at launch, 70% of those users were either new or existing Xbox Game Pass members. Impressive stuff for the service!"
You could get a ballpark figure for sales from that statistic. If it were 70% of just existing Game Pass users, that would mean Xbox Series X|S sold approximately 10.5 million units. Obviously there's some discrepancy because it's existing and new subscribers, but make of that what you will.
The Xbox One was the previous 'record' holder for MS with 1m (or so) units sold in the first 24hrs. What I got from this is that a lot of new Xbox gamers bought the Series S. A LOT of games were played - testament to the 4 generations of games available at launch and 70% of the purchasers have a Game Pass subscription...
A good launch in Japan - especially with the small form factor of the S - would help MS to have a record breaking launch. Game Pass Ultimate and a Series S offers a lot of 'Switch' like functionality and probably very appealing in Japan with mobile gaming being so popular...
Let's face it, it's a great product with a great pitch (4 gen BC), as well as being the most powerful CPU GPU combo (still with a fast enough SSD)
With game pass (and Ultimate including EA Play), consumers know that buying the X or the S is incredible value, with knowledge that your investment is going to repay you many times over.
I don't like Sony, but nevertheless have had every gen of theirs.
I will buy the ps5 for solo play JUST because of eg TLOU and Unchartered style games. But nothing that Sony have said, done or produced has got close to this quality and commitment from MS.
How can the series S have provided a higher portion of new players than the original Xbox? Surely 100% of people who bought the first Xbox at launch were new to Xbox.
@Ryall it out sold the OG Xbox
@mousieone You think adding the highest percentage of new players. Means more people got the series S on launch day as there first Xbox than bought the OG Xbox on launch day. I guess that’s the only way that statement makes any sense.
@Ryall that is the only way the statement makes sense. ^^ stats being what they are highly manipulate-able.
Look from what I can tell the OG Xbox sold 1 million units at launch (if Wikipedia is correct). I think selling that for the S is reasonable?
The Series S is a nice budget option for families.
You can literally buy the console for £250, and then sign up for a Game Pass trial or straight up £10.99 a month, and then not buy a single game.
Just can't beat that sort of value, especially when the Xbox One S is still £250 here in the UK!
Game Pass is awesome, so this is no surprise. And it sure helps you can play most of your catalog of games on the new console. They have done a great job. 👍🏻
@LocalPenguin i agree completely - what an incredible stat!
@UltimateOtaku91 that's not what it is saying at all. For one, both consoles are sold out everywhere so what ever was available is what was sold. Two, it is saying new xbox players brought in. So more players from other platforms bought an xbox series s than when 360, xbox1, series x launched. Series S is leading to more new gamertags where as series x is probably a lot of people transferring their old accounts.
I wonder how many of the 3594 games were people just saying I wonder how this game looks then immediately switching to another one to see how that one looks. How many of those games were more than just a quick test?
@Somebody @mousieone reading it again I believe you are both right as that kinda makes more sense, so basically there's a higher percentage of newer xbox players choosing the S over the X whilst it's mainly the xbox veterans going with X
@Medic_Alert Gimme Fable o.o
@Xiovanni Funny you say that. The other day I was listening an old YouTube video about why the OG Xbox failed in Japan the comments were
1) It’s Black
2) It’s huge
3) The controller is too big
4) It has X in the name and that means cancel
And now the Series S is
1) White
2) Tiny
3) Smallest Xbox controller
4) referred to as the Series S
I make no guesses to how something will fair in Japan, though. I’m just saying the looks S is almost tailored made for that market.
@UltimateOtaku91 exactly. I foresee a lot of people purchasing the S as a secondary device right now. Spouses, Kids, PS5/Switch owners etc
@mousieone I think the Japanese would rather subscribe to streaming only without the box. Not a problem for ms though. Switch apparently accounts for 90% of gaming sales there..... But that's a drop in the bucket compared to mobile, there.
@Xiovanni "games which appeal to everybody"
That sentence chills me to the bone. Anything that appeals to "everybody" generally must be vapid and meaningless. It's like Sony Pictures took over PlayStation..... Then again, they're launching with demons souls..... Not exactly for everybody.
@NEStalgia oh I agree 100%. I don’t think much of it nor would look at sales. I mean if Ms could get a small chunk of streaming pie; it means far more.
But I do think the team designed it that way though.
If that clarifies my stance.
Streaming/Mobile gaming may well be very popular in Japan but also having a console to carry on gaming when they get home - much like docking the switch to play on a TV - and the fact the Series S plays a lot of the latest games that Switch won't - may make that a much bigger appeal - especially if MS can get a lot more 'Japanese' games on Game Pass.
If they can play all the latest games on Mobile and carry on playing on their Series S on their TV, then that would give the Microsoft a big appeal to the Japanese audience.
Hopefully he reveals console sales by the end of the year.
and game sales. Not how many people downloaded a game and deleted it right after.
@Xiovanni certainly didn't appeal to me!
@UltimateOtaku91 Both are sold out.... MS has managed to manufacture more Series S consoles than X, MS also forecast higher demand for the Series S than X... Not sure what is Ouch about that, no one is making money from hardware sales, and if the more casual gamer is being brought in to the mix, due to the cheaper option, then I would suggest that they may have the right idea in creating the 2 product options.
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