CMA Approval A 'Significant Milestone' Towards Xbox Merging With Activision Blizzard

Today has brought welcome news in regards to Xbox's ActiBlizz deal, with the UK CMA now approving the acquisition - pending input from various third party companies that took part in the investigation. While the purchase hasn't been completed just yet, both Microsoft and Activision Blizzard feel that this is a major step towards the two entities coming together.

In an open letter posted on Activision's 'Newsroom' website, CEO Bobby Kotick says that today's approval "is a significant milestone for the merger", and a "testament to our solutions-oriented work with regulators".

Here's what Kotick feels the acquisition will achieve:

"As I said when we announced the deal, this transaction will help us accelerate our ambitions for the future of gaming and enable us to better serve our players. Microsoft recognizes the commitment to excellence and creative independence that has served us well for the last 30 years. I am confident that their resources, technology, and tools will provide us even greater opportunities to create even better games."

Over on the Microsoft side of things, President Brad Smith posted to Twitter earlier today as well - calling the step a "positive development in the CMA’s review process".

For now, we're waiting on the CMA's consultation with third parties to conclude before a final decision is made by the authority. At the moment, this process is expected to wrap up on October 6th, 2023.

Is this the final hurdle for Xbox's Activision Blizzard deal? Leave your thoughts on today's developments down below.