xbox actiblizz nvidia

There's been another big acquisition-led showdown in the EU today, as Microsoft, Sony, Nintendo and other companies all meet to discuss Xbox's Activision Blizzard deal. One of those other companies is Nvidia, who've just agreed a deal with Microsoft relating to bringing Xbox games to the 'GeForce Now' streaming service.

Microsoft has entered into a 10-year agreement with Nvidia to bring Xbox's catalog of cloud streaming titles to GeForce Now. What's more, the deal is effective immediately, which means Xbox's current lineup will be available on the service right away.

This agreement also means that, if the Activision Blizzard deal goes through, Xbox will bring ActiBlizz titles over to Nvidia's service as well, at least for the agreed duration of 10 years. Here's what Xbox boss Phil Spencer had to say on the move:

"Xbox remains committed to giving people more choice and finding ways to expand how people play,

This partnership will help grow NVIDIA's catalog of titles to include games like Call of Duty, while giving developers more ways to offer streaming games. We are excited to offer gamers more ways to play the games they love."

Nvidia has also chimed in on the deal. As you can imagine, the company sounds pretty chuffed that its service is being bolstered by Xbox games in the here and now, and potentially Activision Blizzard titles in the near future. Here's a statement from senior vice president for GeForce at Nvidia, Jeff Fisher:

"Combining the incredibly rich catalog of Xbox first party games with GeForce NOW's high-performance streaming capabilities will propel cloud gaming into a mainstream offering that appeals to gamers at all levels of interest and experience,

Through this partnership, more of the world's most popular titles will now be available from the cloud with just a click, playable by millions more gamers."

Earlier today, Microsoft also entered into a same-length agreement with Nintendo. The Japanese company will host Call of Duty (and potentially many other titles) on its platform for 10 years, if the deal goes through, as Xbox commits to bringing more of its games to rival systems.

Do you see this as an important step for the Xbox ActiBlizz deal? Let us know your thoughts down below.