We all know how incredibly popular Call of Duty is, and just how big of a deal Xbox owning the brand could potentially be. However, most of us don't have quite as much stock in the series as Sony does, and what happens to CoD is clearly of huge interest to the PlayStation owner.
In a Q&A between Sony and a Brazilian regulatory body (thanks, VGC), the Japanese company provided some pretty honest answers about the FPS franchise and just how big of a move it'll be when it becomes Xbox-owned. Here are just a few of Sony's answers in regards to how seismic of a shift the deal would be:
Call of Duty is so popular that it influences users’ choice of console, and its network of loyal users is so entrenched that even if a competitor had the budget to develop a similar product, it would not be able to rival it.
According to a 2019 study, the importance of Call of Duty to entertainment, in general, is indescribable [...] The brand was the only video game IP to break into the top 10 of all entertainment brands among fans, joining powerhouses such as Star Wars, Game of Thrones, Harry Potter and Lord of the Rings.
No other developer can devote the same level of resources and expertise in game development. Even if they could, Call of Duty is overly entrenched, so that no rival – no matter how relevant – can catch up.
It is synonymous with first-person shooter games and essentially defines that category
All of this probably explains why PlayStation has been so tight-knit with Call of Duty in recent years. Once the two brands hooked up with Call of Duty: Black Ops 3 in 2015, neither have looked back, with huge marketing pushes from Sony being paid back by timed exclusivity on a load of Call of Duty content, from Activision.
Once the current contracts end between Sony and Activision though, this is all likely to fade away. Xbox certainly stands to benefit there, especially if CoD is just as important to gaming as PlayStation is seemingly making out.
Is this that big of a deal? Or is Sony blowing things out of proportion? Let us know your thoughts below!