Xbox and adidas have announced a partnership today that sees Microsoft unveil its "first console-inspired sneaker collaboration in honor of the 20th anniversary of Xbox", which includes multiple sneakers.
For now, the two companies are highlighting the exclusive new adidas Originals by Xbox sneaker, which features "translucent green details inspired by the special edition release of the original Xbox console for the launch of Halo: Combat Evolved in 2001", utilising the the adidas Forum Tech design.
Xbox says more sneakers inspired by the 20th anniversary will be revealed over the coming months, and "the first-ever sneaker available for purchase by our fans" will be available sometime later this year (no price revealed yet). There will also be a way to win a pair of limited-edition sneakers in a future competition on Xbox's Twitter account.
"Thank you to our community for making Xbox the best place to play with family and friends across the globe. We’re excited to continue celebrating our 20th anniversary in partnership with you and adidas!"
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